Enterprise & B2B identity

Selling software to enterprises turns identity into a deal-blocker. Your user belongs to a company, and that company has its own identity rules: its IT expects to bring its own provider (enterprise SSO), to create and remove accounts automatically (SCIM), and to manage its own users and roles (multi-tenancy). Miss one and the security review stalls the contract.

This is “B2B CIAM,” and it’s its own evaluation — a consumer-first platform here leads to painful workarounds, while the pricing trap (SSO and SCIM gated to a top tier) turns every enterprise deal into a margin question.

These guides cover the requirements that reshape the shortlist, and the comparisons most relevant when enterprise readiness — not consumer scale — is the priority.